Kati Marton to speak in DC on Oct. 22 about her new book, "Enemies of the People"

“You are opening a Pandora’s box,” author Kati Marton was warned when she began the research for her new book, Enemies of the People: My Family’s Journey to America.

The Hungarian-born writer paid little attention and dove headfirst into the files of the Hungarian Secret Police (known as the AVO). There, she found the fascinating and sometimes excruciating details of the controversial careers of her parents — Endre and Illona Marton — two journalists who during the 1950s wrote hundreds of articles for the U.S.-based Associated Press and United Press about what was going on behind the Iron Curtain.

Now an accomplished journalist herself, Marton felt compelled to understand the intricacies and courage of her parents who were enmeshed in a nail-biting game of cat and mouse with the AVO. In fact, close friends-turned-informers relayed the Martons’ every move to the Secret Police who were determined to arrest them. The Marton’s only made it worse by spurring easy friendships within the American legation, which afforded them an affluent lifestyle and consequently allied them with the “enemy” in the minds of the AVO.

This eventually led to their imprisonment for six years for charges of espionage.

“All my life, my parents’ defiance of the Communists, their stubborn courage as the last independent journalists until their arrest, trial and conviction as CIA spies, has been at the core of our family identity,” Marton writes in the introduction of her book. “On Feb. 25, 1955, at two in the morning, following a game of bridge at the home of the U.S. military attaché, my father was abducted by six agents of the AVO (the Hungarian Secret Police). His arrest was front-page news in The New York Times. Four months later, they came for my mother.”

Before moving to America, Marton and her sister Juli were sent to live with a Hungarian family named Hellei. “Everything about them made me long for my parents and our old life,” Marton shares.

Indeed, this poignant memoire is at once a history lesson of the Cold War, and a love letter to the people who shaped her life.

“No one played a bigger role in my life than my father, who was so sparing with praise,” Marton writes toward the end of the book. “I think I even chose my life partners with him in mind. In 1977, when I was hired as an ABC News foreign correspondent, Papa told me to observe and learn from Peter Jennings. ‘Now there is a man who has all the important qualities: intelligence, a sense of the world, great good looks — a man, Kati, who has it all.’

"So, I recall thinking at the time that this is the sort of man he would like as his son-in-law. Until the end of his life, though we had divorced, he considered Peter, the father of his grandchildren, as a son-in-law. And vice versa. After I married [Ambassador] Richard Holbrooke, then an assistant secretary of state, Richard and Papa would sit for hours reminiscing.”

In the epilogue, Marton admits she would not have written this book if her parents were still alive. “Most deaths bring both grief and relief. With my parents’ deaths the taboo of the past was lifted.”

Gail McGovern: Leading the Red Cross through turbulent times [National Press Club

When Gail McGovern took over as president of the Red Cross last year, the former AT&T vp had no idea she’s have to deal with the aftermath of eight hurricanes and tropic storms, a record tornado season, and the worst flooding in the Midwest in 15 years.

She did know that she was inheriting a $209 million operating deficit, a mandate from the Board of Governors to eliminate it within two years, and that she was the 10th person to take the helm of the PR-challenged agency in the last decade, she told the crowd packed into the McClendon room at today’s Club luncheon.

And the Harvard marketing professor — who since 1998 has twice been named one of the “50 Most Influential Women in Corporate America” by Fortune magazine — said she isn’t complaining. “I pinch myself every day because I feel so fortunate to serve in this remarkable [128-year-old] institution.”

In fact, McGovern credits the downturn in the economy for giving many non-profits, especially her own, the impetus to make “needed and sometimes overdue changes. “

She suggested five ways that non-profits can successfully navigate these turbulent times.

1. Have a monomaniacal focus on your mission and on the people you serve. “As leaders of non-profits we must make every single decision through the lens of our respective missions,” McGovern explained. “The country depends on us to do so. We need to look at everything we do and every dime we spend, and eliminate all extraneous activities that don’t support the people we serve.”

2. We must be even better stewards of our donors’ dollars. “This has been one of my main areas of focus,” she shared, noting the organization recently laid off 1000 employees and 350 in the field of their total staff of 33,000 employees, 722 local chapters, 36 blood services regions and more than 500,000 volunteers. That, along with other cutbacks, has enabled McGovern to cut the organization’s deficit by 75% — to $50 million.

3. Nonprofits have to find new ways to raise money and engage donors. McGovern said she’s managed to master this, for in September 2008, in the heart of hurricane season; she launched a $100 million fundraising campaign to replenish the Red Cross’ depleted disaster relief fund. She surpassed that goal within nine months.

4. Embrace new tools. McGovern admitted this is critical, but easier said than done. “While the nightly news and newspapers are important ways for people to get information, more and more people of all ages are getting immediate information from the web and their cell phones. Nonprofits have to embrace new forms of media, and while this may seem like a statement of the obvious, pause for a moment and remember that we’re a big, 128-year-old institution. Don’t underestimate the massive change in mindset that this requires.”

5. Keep looking to the horizon. “I recently met with senior leaders from our major U.S. chapters and asked them to generate ideas that would enable the Red Cross to prosper and grow to 2020. Their ideas were creative, exciting, wacky, and truly showed out of the box thinking. The exercise has me thinking about forming a futurist think tank composed of volunteers.”

McGovern also said that one of her most memorable days on the job was when she flew to the disaster site after Hurricane Ike struck Houston in September 2008. She helped serve chili to the thousands of people that had been displaced from their homes.

“We first went to a giant kitchen that has the capacity to make 45,000 meals and elderly men with giant biceps lifted vats of chili into a big van. Then we drove to the site, and I had no idea how the people would know we were there, but I was assured they’d know. Within 10 minutes, there was a line that stretched for blocks because we were bringing the first hot meal these hurricane victims had since having their lives upended. We dished out that chili for hours, and I never before felt like I was making such an incredible difference. I have the best job in the world.”

When asked if she’d welcome embedded reporters at disaster sites, the Red Cross president said she’d be happy to have them. “I actually think our disaster sites would make a great Reality TV show.” Stay tuned for that.

April 24 — Cokie Roberts on "Ladies of Liberty"

Award-winning Journalist COKIE ROBERTS was the keynote speaker at this week's EXCELLENCE IN GOVERNMENT conference, held at the Ronald Reagan building in Washington, DC. She talked about her new book, “Ladies of Liberty: The Women Who Shaped Our Nation,” as well as President Obama’s initiative to increase public service. Indeed, Roberts impressed the crowd of several hundreds government executives with her wit and words. "President Obama wants to make government cool again," she said. "Do you all feel cool today?"

She went on to share her knowledge and depth of understanding of the nation's founding women — and later charmed them with stories about her own mother. "In the early 19th century, mean in politics were literally killing each other in the name of their beliefs," Roberts explained. "The women of the time were trying desperately to get them to put down their guns and pick up a glass of wine so they could, in a relaxed moment, discuss their differences."

These women — from Alexander Hamilton's wife Aliza to John Quincy Adams' wife Louisa, to the nation's darling Dolly Madison — kept tempers cool and showed the nation what it meant to be a first lady. "It's a total myth that the first ladies were sitting around pouring tea until Eleanor Roosevelt came along, then poured more tea until Hilary Clinton took the political stage," Roberts insisted. "These women were tough, smart, and incredibly clever."

What would the founding mothers say to us today?"They'd look us square in the eye and say, 'Honey relax, you got it easy," Roberts believes. "The truth of the matter is that this is so true. We are not pregnant every year. Typhoid hasn't just come through town and killed two of our children. We are not making candles and bread before we prepare the evening meal. I think this perspective is wonderful because it's true: We have it easy."

Further, the concept of "multitasking" is something Roberts says, "is a man's made-up word for something women have done since the beginning of time." She points to her own mother — former ambassador and long-time Democratic Congresswoman from Louisiana Lindy Boggs — who first took office in 1973 after the death of her husband (the late Hale Boggs, who was Majority Leader of the House of Representatives) from a plane crash.

"I remember coming home one day and my mother was standing in her big kitchen cooking a grand meal and stirring pickles that she'd made from her giant vegetable garden. In one arm was my nephew, who was fussing and needed to be constantly rocked from side to side, and under her neck she'd cricked the phone and was dictating a speech she was to give the following day to Congress. All the while she was monitoring the chicken in the oven and stirring those pickles. I said aloud, 'Mom, not only CAN you do it all — you can do it all AT THE SAME TIME."

LISTEN TO COKIE ROBERTS discuss "Ladies of Liberty" on to Federal News Radio at www.federalnewsradio.com.

April 14 — Fran Drescher's Powerful Role: Health Advocate for Women

“I am not glad that I got cancer, but I am better for it,” award-winning actress Fran Drescher told the National Press Club today when she came to DC to promote her new role as the U.S. State Department Special Envoy for Women's Health, and her nonprofit organization Cancer Schmancer (which is also the title of her second New York Times bestselling book).

The writer, director, co-producer, and star of the highly popular CBS television series The Nanny, Drescher was diagnosed with uterine cancer in 2001. It had taken several years and eight doctors to find the tumor, and because it went undiagnosed for so long the disease had metastasized to Stage Four leaving Drescher no alternative but to undergo a radical hysterectomy.

“I was devastated,” Drescher admitted to the audience. “I remember standing in my bathroom after the surgery looking swollen and bruised, and feeling nothing like the Superwoman I had felt I was my whole life. I wished I could have been anyone but me in that moment.”

Not long after, she was having a family dinner with her cousin Susan, who in mid-sentence began to choke on a piece of chicken. “I had seen someone choking before in a restaurant, and knew I had to do the Heimlich maneuver,” explained Drescher, who said she stood behind her cousin and pushed on her chest until finally the chicken chunk popped out. “I admit it, I saved her life. But really, she saved mine because at that moment I felt like myself again.”

The experience gave her the idea to write her book, and on the book tour she talked to hundreds of other women who suffered through cancer and also experienced the drama of being misdiagnosed, allowing their cancers to reach the late stages.

“I knew that I had to something more than write a book — I had to start a movement,” exclaimed Drescher, who soon after founded her Reston, VA–based organization. “Eleanor Roosevelt said ‘women are like tea bags. We don’t know how strong we are until we are dipped in hot water.’ It is so incredibly true. I realize now that I got famous, and I got cancer, so I could stand here today and try to change lives.”

Since then, Drescher has been instrumental in winning passage of the first Gynecological Cancer Education and Awareness Act. Indeed, she believes that cancer diagnosed in stage one “is the cure,” and she’s doing everything in her power to encourage every woman to insist on getting all tests necessary to identify if disease is brewing.

“When you get that weird feeling that something inside you just isn’t right, go to the doctor and find out what’s up,” she said. “Find out what tests aren’t on the menu. Do research on the Internet. Ask your friends. You have to be your own medical advocate.”

Drescher said she’s enjoying her new role as an activist and philanthropist, and although she is happy to take the occasional acting role that inspires her, she’s considering the idea of running for political office in 2010 or 2012. Her decision, she said, will be determined by where she feels she is most able to impact the future of women’s health issues.

“I want to be part of a movement that shifts the negative paradigm in the world and make sure this is the century of the woman.” — Hope Katz Gibbs.

For more information, visit www.cancerschmancer.org.

To view the article on the National Press Club blog.

March 23 — Manners guru Anna Post on "The Etiquette Advantage in Business"

Etiquette expert Anna Post (great great granddaughter of the queen of good manners, Emily Post) charmed a room filled with dozens of businesswomen at a networking event on March 23 honoring past winners of the Washington Business Journal’s Women Who Mean Business awards.

Anna’s top tips included 7 Best Business Social Practices:

1. Arrive on time.
2. Avoid the temptation to socialize only with colleagues.
3. Commit to introducing yourself to at least three people at an event.
4. Don’t stuff your plate or over-imbibe (know your limit: follow the one drink rule, or don’t drink at all).
5. Include others who join your conversation. This is a Golden Rule.
6. Avoid dirty laundry and controversial topics.
7. Send a thank you note to the host within 24 hours of the event, if possible. Be gracious and be brief (3 to 5 sentences is appropriate).

Other useful tidbits came from Anna’s Tips on Proper Table Manners:

1. What do you do with your napkin when you are finished? Leave them on the left of your plate, not your chair. Why? “If the napkin is stained with lipstick or gravy and you are wearing light-colored pants the possibility of having a stain increases).
2. When do you start eating? “When the host begins, or when the host nods to you to begin.”
3. When do you start talking business? If it’s a social event, wait until after you order. If it’s a business dinner meeting, wait until the entrees have been cleared. “The goal of a business meeting is usually to get to know each other,” Anna explained. “But let the host be your guide. If he or she launches into a business discussion over the salad, go with it.”
4. Chew with your mouth closed. Period.
5. Who pays? The host, or the one who did the inviting. “But if you insist on treating the host to the meal, make it clear that this is your intention — before the check arrives.”

Anna also advised the audience to spend one night each year in their own guest room. “This allows you to test the box springs, see if there is a draft in the room, and basically get a real feel for what your guests are experiencing.”

And when you bump into a work colleague on personal time, be a 24/7 professional. “You always need to be prepared to switch gears, so don’t ignore your family to attend to your colleague — simply make warm, polite introductions. Your public life and work life are bound to collide, so handle the situation with grace.”

Indeed, being graceful, authentic, and polite is the key to having the etiquette advantage in business, Anna insists. “As today’s workplace becomes increasingly competitive, knowing how to behave can make the difference between getting ahead and getting left behind.”

For more information Anna Post, visit The Emily Post Institute: www.emilypost.com.

By Hope Katz Gibbs, founder Inkandescent Public Relations

By Hope Katz Gibbs

March 13 — Congresswoman Debbie Wasserman Schultz

Debbie Wasserman Schultz was raised to believe you can have it all. At 42, the attractive, active U.S. Congresswoman from the 20th Congressional District who represents Miami-Dade / Broward County Florida certainly seems to have hit the mark. With two kids, a husband who is incredibly supportive — he buys her clothes and is willing to put her career before his — and a plum seat on the House Committee on Appropriations and Committee on the Judiciary, she is determined to expand on her reputation as a fighter for families.

“It is said that I arrived in Washington with the reputation as a force to be reckoned with, someone who works hard on behalf of children, education, health care, Social Security, Medicare and the security of every American,” said Debbie, who was sworn in as a member of the House on January 4, 2005. “I hope to continue to be known as a person whose word is her bond and who knows that she was sworn in to work hard in Washington for her constituents.”

That said the Congresswoman opened up about the challenges of having it all when she spoke in February to a large crowd that gathered for the CEO Chick Chat, hosted by the DC women's networking group Success in the City. “Yes, I do believe you can have it all — but you can’t be afraid to ask for help,” she explained. “And you have to pick and choose your priorities. During the week, Congress is my priority. When I fly back home to Florida on the weekend, my family comes first. My staff knows they have to respect that, and they have to schedule in family time. It’s sacred, and it’s incredibly important to me to be as good a mother and wife as I am a legislator.”

And being a good legislator is very important to Debbie —the youngest elected to the Florida legislature in 1992 at age 26 (she won her seat with 53% of the vote in a six-way race), and the first Jewish Congresswoman ever elected from Florida. “I never expected to get into politics so young,” admits Debbie, who served in the Florida House of Representatives until 2000 and in the Florida State Senate from 2000-2004. “I had a mentor who encouraged me, and I gave it everything I could. When I was first running, I made up in shoe leather what I lacked in resources. I knocked on about 25,000 doors in my district and met as many voters as possible. And I learned early that to be an effective legislator you have to do more than just show up to vote. That is especially true in the U.S. Congress. My motto is: No task is too big. Most of the time it works out.”

Perhaps the hardest pill for her to swallow is learning the hard way that not everyone is happy for her success. “After 16 years in politics, I have developed a tough skin,” she insists. “But some of those nasty partisan blogs have weakened my defense for they don’t just focus on the issues like seasoned journalists do — they get personal. It’s distasteful, but I try to put it into perspective because it is very important to embrace new media. It’s the best way to engage young activists and voters, so I am simply learning to be more savvy about how to communicate effectively.”

For more information about Congresswoman Debbie Wasserman Schultz, visit her website: http://wassermanschultz.house.gov/.

March 6 — Philanthropist and diversity advocate Edie Fraser

“A magical bumble bee” is what Success in the City’s founder Cynthia de Lorenzi called Edie Frasier, a philanthropist, businesswoman, and diversity advocate, who spoke to a room filled with professional women business owners at a recent CEO Chick Chat.

As the president, founder and CEO of Diversity Best Practices, Business Women’s Network and Best Practices in Corporate Communications — all part of the Public Affairs Group, an iVillage Company — Edie supports more than 170 organizations, corporate and government members. Most recently, she co-authored Do You Giving While You Are Living, with well-known TV and radio reporter Robyn Spizman. “This is not only a book, it's a mission,” Edie told the SITC crowd. “My forecast is that with the support of corporate and non-profit leaders, outstanding philanthropists, dedicated volunteers, celebrities, ambassadors for change, and innovative activists working to better humanity, Do You Giving While You Are Living will become a movement.”

The goal of the book, which hit the Business Week bestseller list weeks after it was published in November 2008, is to encourage people to seek out a personal approach to their own giving — and truly understand why it is important to give now. That process is one Edie began decades ago after watching her entrepreneurial parents who helped build the retail franchise Casual Corner in Atlanta, GA. “I knew it was important to be a leader, and took that commitment seriously when I became the president of my high school class, the president of my youth organization, and the president of my school,” Edie said. “In fact, I took it so seriously my parents took me to see a psychiatrist. He talked to me about moderation, but I knew I was here to accomplish something.”

Edie studied political science at Duke University where, for the first time, she encountered prejudice. “I am Jewish and when I got to college I wanted to be in a ‘popular’ sorority and not a Jewish one,” she admitted. “The one I liked had a charter saying it could not admit Jews. It hit me hard, but taught me an important lesson that I’d use in the years to come.”

She went on to volunteer for the Peace Corps, befriended Walter Cronkite (who told her to only do things she can give 100%, and ultimately launched several companies and organizations including a successful PR agency that she sold in 2007. That year, Edie was named as one of the Top 50 Pioneers in Diversity by Profiles in Diversity Journal and — along with Oprah Winfrey, Presidents Jimmy Carter and Bill Clinton — was named one of America's Top Diversity Advocates by DiversityBusiness.com She is a founding member of the Committee of 200 and is in The Enterprising Women Hall of Fame.

“The one thing I have learned in my life is that you have to keep changing,” she concluded. “Get into things where you can be unique and then go for it. Walk the walk, and as Gandhi said, ‘Be the change you want to see in the world.’”

By Hope Katz Gibbs, founder, Inkandescent Public Relations and Success in the City's Director of Public Relations